Customers

This is how customers describe the benefits of KIX


Eva Larsson
Communication Director
Östersund Municipality



Why did you measure communication maturity through the KIX Communication Index?

We implemented KIX to get a current view of the municipality’s communication and get tools to further develop it so that it ultimately creates the greatest possible value for the residents of the municipality. We also wanted to raise our eyes and see how we were doing compared to other organizations.

What benefit have you experienced from KIX?

The biggest benefit was that we scanned a wide range of questions with the survey. The result gave us an overall picture of the situation and signals of some details that we could then investigate further through in-depth interviews.

Did the result surprise you? If so in what way?

The difference between the communication professionals’ and other respondents’ views of the communication organization was a big surprise. The communication professionals were very satisfied, while others working in the departments of the organization were less satisfied. It was very good for us to open our eyes to that.


Ulrika Rask-Lindholm
Senior Vice President Communications
Höganäs AB



Why did you measure communication maturity through the KIX Communication Index?

At the end of 2018, we began to work systematically with management communication in a way that is new to both managers and employees. To monitor how things are going and evolve over time, we decided to use KIX. The survey we conducted in April this year became our so-called zero measurement. When we repeat KIX at regular intervals in the future, we hope to be able to follow how the company’s communication maturity is developing in a positive direction as we deepen the work on management communication.

What benefit have you experienced from KIX?

At the time we implemented KIX, it fulfilled two functions: as a zero measurement and as a complement to an attitude survey among the employees. The attitude survey was a so-called pulse measurement, that is, a questionnaire with a few questions, which we carry out between larger, more extensive employee surveys. KIX gave more perspectives to the result and broadened our interpretation of it. For the communication professionals in the company, it has been positive to work with the survey and introduce a systematic way of measuring what we do.

Did the result surprise you? If so in what way?

No, not considering it was a zero measurement, the surprises may come in future KIX measurements! But two topics stood out and show that we need to pay them more attention directly: the communication department’s collaboration with the rest of the organization and the communication climate. Here we need qualitative knowledge to better understand the quantitative result and be able to make the right decision about changes.


Charlotte Edström
Communications Strategist
Svenska Kraftnät*

*[Authority responsible for Sweden’s transmission system for electricity]




Why did you measure communication maturity through the KIX Communication Index?

We wanted to get an overview of the communication maturity in the organization and whether and how the communication maturity differs between managers and employees.

What benefit have you experienced from KIX?

The survey has provided us with a good material, which we will continue to work with as we plan our communication activities. The recommendations that come with the result are something we take with us. The study has also confirmed that communicative efforts have a direct effect on communication maturity. Where we had provided communication support in the organization, the communication maturity was higher.

Did the result surprise you? If so in what way?

The high level of understanding of communication was consistent throughout the organization, which was very positive to see. Something that was perhaps not surprising but very enjoyable was the high response rate. It shows that communication engages!